aquaTECH History

At the end of the page, you can find the milestone of all our successes.

aquaTECH was founded in 1997. Prior to this, the founders were consultants to many of the firms working on water soluble and swellable polymers for applications in water and personal care. They observed a resistance to implement technology where water was becoming a commodity, as for example, plastics were. aquaTECH also concluded that some of the players in the market were missing the chance to consider water as an opportunity.

Some types of water such as municipal sludge, are relatively easy to treat.

However, where water is to be recycled and used in large quantities, new technologies are required to solve the problems (eg. in mining). Additionally, many markets require service and appreciate this from the producer (e.g. paper), or where the client requires information as to new national laws/international norms (food).

With these three bases, aquaTECH was founded to develop, produce and market water soluble polymers.

aquaTECH’s model is to support our local partners with training and onsite contact with their clients. We are a small multinational, selecting geographical areas of operation if five criteria are met

  1. Water is important, and there is a national commitment to treat or recycle it in place. aquaTECH does not construct plants and we require facilities to exist so that the chemical and service sides can be optimized. Unfortunately, most of Africa does not have facilities and such a market is too early to consider.
  2. A margin can be made by our partner. Without having a business associate, locally, providing service and making money, we cannot sustain a client.
  3. The market is growing. If there is no expansion the competitors cannibalize each other and margin deteriorates rapidly.
  4. The market is fair. This basically means there is no government support of some local companies (e.g. Italy and 3F) and trade associations do not favour national firms (as is the case in Japan).
  5. We believe we can sell. This is mostly related to language constraints. If we can go to visit our partner and talk to their clients, carrying out testing, we can provide a more profound assistance and value added.